Question
So if you read this background to my question (the information below), I know there is a trademark and copy right violation but I am
So if you read this background to my question (the information below), I know there is a trademark and copy right violation but I am wondering if I am missing any other violations and what would they be?
This upcoming year, the city of Denver will host the Super Bowl and Budweiser has signed an exclusive beer agreement with the National Football League (NFL) to be designated as the Official Beer of the NFL and the Super Bowl.Since this sponsorship agreement has an exclusivity clause, no other beer companies can sign deals to be beer sponsors of the NFL or the Super Bowl.
A local restaurant and brewery based in nearby Aurora, Colorado, known as Bucks, has decided to brew several new beers and launch a new marketing campaign in honor of the Super Bowl being in Denver.Ever since Colorado legalized marijuana, Denver has become known as "America's Amsterdam."In keeping with its growing reputation, this new type of beer is brewed with hemp, one of the key ingredients of marijuana.In honor of the hemp-based beers, Bucks decided to trademark the phrase "Mile high excellence worthy of the Super Bowl."The NFL is unaware of Bucks' trademark application.
Buck's brew master also decided to brew two hemp-based beers in honor of the Super Bowl.One beer is a high-alcohol Indian Pale Ale known as "Hail Mary" and other beer is a hemp-based light beer in honor of his favorite player, Tim Tebow.Tebow was the Denver Bronco's starting quarterback a few years ago who became famous for taking a knee in prayer after scoring a touchdown.Although Tebow chooses not to drink alcohol because of his faith, the brew master wanted to pay homage to Tebow by brewing a beer in his honor.The beer is aptly named "Tebrew."In addition to brewing and selling Tebrew, Buck's is also selling Tebrew-branded merchandise using the logo below on the left, a knelling silhouette with a beer.The image on the right is of Tebow praying.Tebow has no idea about this beer.
Two months before the Super Bowl, in another stroke of genius, Bucks decides to host a series of beer pong tournaments called the "Super Bowl of Beer Pong," with the eventual winning team receiving four tickets to the Super Bowl in Denver.Of course, any sanctioned beer pong game must use either Tebrew or Hail Mary as beer.Bucks publicizes the tournament via Facebook and Instagram using the phrase "Super Bowl of Beer Pong."
Directions:You are the licensing and branding manager for a company that represents Tim Tebow, the Denver Broncos, and the National Football League.You received a tip from an anonymous source that a brewery known as Bucks may be violating your clients' intellectual property rights.Your job is to identify whether or not Bucks has violated intellectual property law or violated any contracts involving any of your clients.
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started