• Social Categorizations, Social Identification, and or Social Comparisons can increase group cohesion. Using the perspective of Social Comparisons - Evidence shows that In- group favoritism and out-group bias is present in most groups. This means we favor our perceived in-group over out-groups. Every in-group needs an enemy, so we NEED an out-group Every group needs a competition or a comparison group as we only know the world through making caparisons. How can a Transformational Leader (any leader) use this perspective to increase group performance?
• 2. Using Symbols and Rituals, group cohesion CAN be increased by creating an emotional connection between an individual and a group. Sports teams have colors and mascots, countries have flags, people drive certain cars to show group membership, etc. Using Social Identity Theory as a perspective, how can a Transformational Leader (any leader) increase group performance through the use of Symbols and Rituals?
• 3. The Narcissism of Small differences CAN help explain conflicts between groups and how focusing on small differences can build a more cohesive group. Explain how the Narcissism of Small differences CAN be used to create group identity. You can bring in the perspective of in-group versus out-groups.