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Social media marketing is a key element for many marketing campaigns, especially for consumer marketing campaigns. Please help me find and describe a social media

Social media marketing is a key element for many marketing campaigns, especially for consumer marketing campaigns.

Please help me find and describe a social media campaign for a brand of your choice for this Thanksgiving Holiday Season (important: the campaign needs to be specifically for Thanksgiving/Holiday Season 2020)

  • What is the brand/product/service
  • What is the goal of the social media campaign?
  • Who is the intended target audience?
  • Which social media channels did the company primarily use for this campaign? Was it more of a Facebook, Instagram, LinkedIn, Pinterest, or Snapchat campaign?
  • How can the campaign measure success? (think of social media marketing metrics and business metrics)

Kindly include visuals of the campaign and each channel you list, such as a screenshot or link to the brand's ads on Twitter, Facebook, Instagram, LinkedIn, etc.

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