Social media marketing is about creating your content reliable and consistent.

In this in-class task, you must analyze and understand the significant effects of content strategy in social media marketing. Your team should search for a company that they start launching their brands mainly on social media or online platforms.

Your presentation should cover the following:

Introduction (short and precise)

The main content strategy they produce for their target audience

- Challenges in reaching their target audience

- Brand awareness approach

What are their main value proposition and perceived value

Create your own social media campaign poster or any content specifically for your chosen brand (for example: canva, planoly or later)

Conclusion

- Your final thoughts and analysis