Solve question 18 and 19

9 Question 18 (1 point) A Pay-per-viewas a marketing spend of $14,500. The following shows data from their analytics dashboard for this campaign 12 1,100 Clicks --> 520 Leads --> 50 Purchases Calculate the cost per click. 15 Your Answer: 18 I Answer units 21 Question 19 (1 point) 24 A Pay-per-view a marketing spend of $10,500. The following shows data from their analytics dashboard for this campaign 1,350 Clicks --> 250 Leads --> 190 Purchases 27 Calculate the cost per acquisition. Your Answer: 30 Answer units