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Some study topics for Business Research and Analysis Final Exam: What is data-driven decision-making about and what difference does it make to business people and

Some study topics for Business Research and Analysis Final Exam:

  1. What is data-driven decision-making about and what difference does it make to business people and the businesses they run?
  2. Why does a business person need to understand research and how is it used in business?
  3. What are research questions? (not a definition) How do you get them and how do you answer them?
  4. What is a research objective and how do you get them?

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Research Methods for Business A Skill Building Approach

Authors: Uma Sekaran, Roger Bougie

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