Spanish artist named Alejandro. As a result, this jewelry has strong appeal in areas of the United States with a large Latino population. However, the U$.$S$.$ market already has two companies that make high$-$quality costume jewelry that is popular with people who have a mid$-$to$-$high range income. Considering all of these elements, how ould Pita use a focused low$-$cost strategy to ensure Just Like Gems gains market hare and is profitable?

He should make sure every department, including production and marketing, is focused on highlighting how Alejandro's designs are different from those of the competition.

He should focus the efforts of all departments on showing U$.$S$.$ customers why Just Like Gems' costume jewelry is better quality than fine jewelry.

He should ensure that every department, from production to marketing to shipping, focuses on reducing their costs below those of their competitors.

He should narrow the company's target market to just the Latino market in the United States and ensure that Just Like Gems' prices are the lowest.