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Sponsorship Sales in Minor Sport: The Case of the 2 0 1 3 International Triathlon Union World Duathlon Championships. 1 . What assets does the

Sponsorship Sales in Minor Sport: The Case of the

2013

International Triathlon Union World Duathlon Championships.

1 .

What assets does the

2013

ITU World Duathlon Championships currently possess that will attract sponsors by providing them with valuable exposure?

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