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Spotify is the market share leader in both music streaming and podcasting. Given that position, the firm is the likeliest competitor to be able to
Spotify is the market share leader in both music streaming and podcasting. Given that position, the firm is the likeliest competitor to be able to use a generic strategy, even if it chooses not to do so
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Differentiation focus
Cost focus
Cost leadership
Differentiation
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Information Technology for Management Digital Strategies for Insight Action and Sustainable Performa
Authors: Efraim Turban, Carol Pollard, Gregory Wood
10th edition
1118994299, 1118994290, 1118897781, 9781118897782, 978-1118994290
