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Star Cement Limited is a leading cement manufacturer in the country. Presently, it holds the majority of the industry share in black cement. In recent

Star Cement Limited is a leading cement manufacturer in the country. Presently, it holds the majority of the industry share in black cement. In recent years, the company has seen rapid growth in the sale of white cement - its new product into its existing product line. This white cement is considered as very effective for removing salinity in walls. In the companys board meeting held at the beginning of the year, it has been decided to pay a dividend of Rs. 2.50 per share at the year-end. At the end of the current year, the yearly growth rate of 20% has also been estimated for the next four years followed by a constant growth rate of 15%.

In continuation of the question above, assume that the company decides to establish a new production plant to smooth manufacturing process of its white cement. This plant requires an investment of Rs. 12 million. The company estimates Rs. 18M as net income and Rs. 20M as annual cash flows from this investment. (the return required for AAR is 20% and benchmark for the payback period is 2 years.)

Required:

1. Determine the following:

a) The time period required to recover the initial investment. b) Average accounting return (AAR) for the project.

2. Does the project is feasible for the company based upon the results of parts A & B above.

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