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Starbucks Corporation reported the following geographical segment revenues for a recent and a prior fiscal year: Recent Year Prior Year (in millions, rounded) (in millions,
Starbucks Corporation reported the following geographical segment revenues for a recent and a prior fiscal year: Recent Year Prior Year (in millions, rounded) (in millions, rounded) Americas $10,576 $8,400 China/Asia Pacific 2,396 1,130 Channel Development* 1,731 1,546 EMEA** 1,217 1,295 Other 2,078 1,764 Total $17,998 $14,135 *Sells packaged coffee and teas globally **Europe, Middle East, and Africa a. Prepare a horizontal analysis of the segment data using the prior year as the base year. Round all percents to one decimal place. Enter all amounts in millions. If required, use minus sign to indicate the decreasing values. a. Prepare a horizontal analysis of the segment data using the prior year as the base year. Round all percents to one decimal place. Enter all amounts in millions. If required, use minus sign to indicate the decreasing values. Starbucks Corporation Horizontal Analysis Prior Year (in millions) Recent Year (in millions) Increase (Decrease) Amount Increase (Decrease) Percent % $10,576 $8,400 2,396 1,130 Americas China/Asia Pacific Channel Development EMEA 1,731 1,546 1,217 1,295 Other 2,078 1,764 000 Total revenues $17,998 $14,135 b. Prepare a vertical analysis of the segment data. Round all percents to one decimal place and round the total percentage to 100 if necessary. Starbucks Corporation Vertical Analysis Recent Year Amount Recent Year Percent (in millions) $10,576 % 2,396 Prior Year Percent Prior Year Amount (in millions) $8,400 1,130 % Americas China/Asia Pacific Channel Development EMEA Other 1,731 1,546 1,217 1,295 2,078 1,764 Total revenues $17,998 % $14,135 %
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