STARBUCKS IN GERMANY:

1- SWOT ANALYSIS OF STARBUCKS IN GERMANY

2- DEFINE YOUR TARGET AUDIENCE OF STARBUCKS IN GERMANY

3-DEFINE THE OBJECTIVE YOU WANT TO ACHIEVE WITH THE MARKETING PLAN, WRITE THEM IN A SMART WAY

5- BUILD FIVE SPECIFIC TACTICS OF DIGITAL MARKETING PLATFORMS FOR STARBUCKS COMPANY IN GERMANY

6- KPI: SPECIFY THE DIGITAL MARKETING METRICS YOU ARE GOING TO USE TO MEASURE THE SUCESS OF MARKETING PLAN