State your audience. Describe the demographics of your audience (e.g., age, subgroup, ethnicity) and the location of the site.

  Identify and justify the problem to solve. What does scientific research and policy documents tell you about your audience's health issue/problem to solve? (Why is this topic important? Consider demographics and health risks)

 Reflect on audience behaviors. What does scientific research tell you about the dietary behaviors or practices that contribute to the problem to solve? (Evidence for link between the problem and dietary behaviors. What are the current dietary behaviors from the audience? Are they meeting dietary recommendations)

  Reflect on your specific audience. What do you know from your specific audience about the problem AND dietary behaviors of concern by visiting the county website or Organization website?

  What could be the dietary behavioral goals for your session? Considering the factors described previously, list the top 3 dietary behaviors goals for your audience that contribute to the problem to solve. Then, in the right column, consider the following: How important is this behavior in addressing the problem to solve? How feasible is changing this behavior, given the time allotted and resources available? How desirable is changing this behavior from the audience's point of view? How modifiable is this behavior by educational means? How measurable is change in this behavior? Dietary Behavior goals Considerations a. b. c. 6. What is your dietary behavior change goal? Evaluate the information in the above table and choose one dietary behavioral goal to be the focus of your program. This decision will guide you as you complete the DESIGN Procedure in the following worksheets.