STEEPLE Analysis and Balanced Scorecard

Instructions:

STEEPLE Analysis and Balanced Scorecard

Complete in its entirety a STEEPLE analysis for the consulting project Southwest Airlines that includes the following:

Social Factors

Technological Factors

Economic Factors

Environmental Factors

Political Factors

Legal Factors

Ethical Factors

Complete a Balanced Scorecard in its entirety for the consulting project. Include the data from your STEEPLE analysis and relevant information from the Kaplan & Norton article (located in week's two electronic reading).

Prepare a 350-700 word paper where you determine the next steps and recommendations for the project based on the results of the Balanced Scorecard and STEEPLE analysis. Be sure to use APA formatting and at least one source from the assigned reading as a reference.