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Step 4 from the reading: Evaluating R/C-5 alignment). Do you identify any problems with the alignment between their resource and capability strengths (sources of competitive

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Step 4 from the reading: Evaluating R/C-5 alignment). Do you identify any problems with the alignment between their resource and capability strengths (sources of competitive advantage and their intended competitive strategy? That is, are they weak or missing critical resources or capabilities necessary to be successful with their competitive strategy? IF YES. Specify what resource(s) or capability(ies) is(are) weak or missing and which aspect(s) of their competitive strategy those strategic assets are needed for effective execution. Study the examples from the reading to effectively state your conclusions. IF NO. What resources and capabilities should the firm focus on either defending or enhancing to enhance the results they achieve through their competitive strategy? Explain how improvement in each resource or capability identified will increase or create new competitive advantages

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