Strategic review of the target market and company. ( bicycle company)

It is recommended to provide your opinions to how well the company is competing in the marketplace from a consumer behaviour and marketing standpoints, its current consumer behaviour practices, customerinteractions, customerservices approach,speed of service purchasing process approach as well as how the company is best communicating the product portfolio or services. Moreover, this assessment can also include of the company may also include how its product(s) and/orservices are actually marketed, managed and sold. This can include, but is notlimited to: the marketing mix,sales approach, online presence, past, current and/or future strategies and tactics, promotions, pricing, the company's services brand awareness and overall brand image compared with competition.