Strategy Approaches - Existing Company

Understanding a lot about a company before pursuing a career with that company or looking to advance within that company is very important. Research is required for this.

Choose a company with which you are familiar.It can be the company you work for, that someone you know works for, or a company with which you have done business.

In a three- to four-page paper, address the following:

• Analyze the company's strategic approach and why it works for them
• Low Cost?
• Broad Differentiation?
• Focused Low Cost?
• Focused Differentiation?
• Best Cost Provider?
• Determine what level of manager made the decisions about their strategic approach
• Explain how they differentiate themselves from their competition
• Describe their competitive advantage and whether or not it is sustainable
• Explain how their mission and vison statement support their strategic approach.