Students are supposed to make a Google Ads Campaign as discussed. You are supposed to select any product category and make a campaign on that. If possible you can run the campaign with the least budget possible for a day or two. The format of the report can be followed as: - Introduction to what you are marketing - You can market anything, create at least 2 ad groups and 2 Text ads each. - Things important to be there in the project - Your Marketing Objective which you aim to achieve with your campaign - Use all the targeting options taught in class like : Keyword Targeting, Location targeting, time targeting, language targeting etc. - While creating ads check the Quality Scores and show it in your ppt and report. - Write a good copy for the advertisements - Once you run the campaign, evaluate how successful your campaign is, given what your marketing objective has been. - Take the screen shots of your saved campaign and make report using the same. . You need to explain every screenshot of your campaign