Subject: Marketing channel 1. Do an individual reflective case 2. Required to choose any local retailer or wholesaler in "Thailand" 3. Briefly describe the nature of business for the chosen company 4. Identify & describe at least 2 most activities as channel member 5. Suggest & explain initiatives/improvement that can be taken by the selected retailer or wholesaler to handle the situation as a channel member. Your argument must be based on real issues that you have observed. Each main point of your argument must has its own subsection Subject: Marketing channel 1. Do an individual reflective case 2. Required to choose any local retailer or wholesaler in "Thailand" 3. Briefly describe the nature of business for the chosen company 4. Identify & describe at least 2 most activities as channel member 5. Suggest & explain initiatives/improvement that can be taken by the selected retailer or wholesaler to handle the situation as a channel member. Your argument must be based on real issues that you have observed. Each main point of your argument must has its own sub