SUBJECT: STRATEGIC MANAGEMENT IN TOURISM

Answer the following questions: (at least two essay each)

Module 4: The Internal Assessment- What are the barriers to entry into the commercial jet aircraft industry? Module 5: Strategies in Action - What role can top management play in helping a company achieve superior efficiency, quality, innovation, and customer responsiveness? Module 6 Strategy Analysis And Choice - When will a company choose related diversification and when will it choose unrelated diversification? discuss with reference to the fast food and airlines industry?