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Submit a 2 - 3 - page paper in which you continue to build the marketing plan for your t - shirt company in the
Submit a page paper in which you continue to build the marketing plan for your tshirt company in the apparel industry. This paper will consist of three sections: BB or BC business, wants and needs, and societal marketing. Your paper needs to be in APA format, include a title page, and a reference list.
Section : Tshirt Company as a BB or BC paragraphs
Identify your company as a BB or BC market
If you select BC include an analysis of consumer buying behavior. If you select BB include an analysis of business buying behavior.
Section : Wants and Needs paragraphs
Identify the needs from the consumer perspective for your product
Section : Societal Marketing paragraphs
Identify the societal marketing contributions
Describe how it will benefit societys interest
Describe how this will relate to the buyer
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