Question
Suggest annual marketing plan for a new 2021 year considering COVID 2019 pandemic situation that can be applied for the (Hydrolife bottlers) drinking water brand.
Suggest annual marketing plan for a new 2021 year considering COVID 2019 pandemic situation
that can be applied for the (Hydrolife bottlers) drinking water brand.
1. Customer Profile
After determining potential targeting segment and considering all findings from primary and secondary research, it is required to create customer profile for the brand.
Create Customer Profile with all details
Media Preferences
Target Customer Clock-Daily schedule
Yearly schedule
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International marketing
Authors: Philip R. Cateora, Mary C. Gilly, John L. Graham
15th Edition
9789339204464, 9780073529943, 9339204468, 007352994X, 978-0077446956
