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Suppose Better Harvest is considering discontinuing its mallow charms product line. Assume that during the past year, the mallow charms' product line income statement showed
Suppose Better Harvest is considering discontinuing its mallow charms product line. Assume that during the past year, the mallow charms' product line income statement showed the following:
View the income statement data.
View the additional information.
If the company decides to discontinue the product line, what will happen to the company's operating income? Should Better Harvest discontinue the mallow charms product line?
Begin by preparing a contribution margin income statement for the mallow charms' product line. Use a minus sign or parentheses to enter a loss.
Sales revenue
Less: Variable expenses
Contribution margin
Less: Fixed expenses
Operating income loss
Prepare an incremental analysis to show how the discontinued mallow charms product line will affect Better Harvest's operating income. Enter a in an input field if there is no expected change as a result of discontinuing mallow charms.
Incremental Armilysis for Discontinuation Decision
Total
Contribution margin lost if mallow charms is discontinued
Less: Fixed cost savings if mallow charms is discontinued
Operating income
If mallow charms is discontinued
If Better Harvest discontinued the mallow charms product line, it will income. Therefore, Better Harvest discontinue this product line.
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