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Suppose you were a marketing researcher for a US-based cereal company.How could US Census Bureau data help? In what situation, would it have no value?
Suppose you were a marketing researcher for a US-based cereal company.How could US Census Bureau data help? In what situation, would it have no value?
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Marketing Management
Authors: Dawn Iacobucci
1st edition
1285429958, 978-1285429953
