Swimming in the Virtual Community Pool

$1.$ What is the nature of competition in this industry? Now that the New York

Times has notices, how long before competitors react?

$2.$ Does Frind have a solid, sustainable business model for PlentyofFish $($in

other words, was he good or lucky, or both$)?$

$3.$ What is the best model going forward?

$4.$ What information technology should he invest in for the site?