Tableau DA 10-3: Mini-Case, Analyzing sales mix strategies LO P3 Tyler Guitars makes acoustic and electric guitars. It is struggling to determine the profitability of each guitar and deciding on which guitar to focus its sales efforts. Tyler currently bperates a single 8-hour shift for 22 days per month. The Tableau Dashboard shows data from the recent month. Selling Price & Variable Costs per Guitar Acoustic Variable Cost Selling Price Acoustic Variable Cost: $95 Electric Variable Cost Selling Price $100 $50 $150 $200 $250 $300 Tableau DA 10-3: Mini-Case, Analyzing sales mix strategies LO P3 Tyler Guitars makes acoustic and electric guitars. It is struggling to determine the profitability of each guitar and deciding on guitar to focus its sales efforts. Tyler currently operates a single 8-hour shift for 22 days per month. The Tableau Dashboard data from the recent month. Selling Price & Variable Costs per Guitar Acoustic Variable Cost the Selling Price Acoustic Selling Price: $225 Electric Variable Cost Selling Price $50 $100 $150 $200 $250 $300 Tableau DA 10-3: Mini-Case, Analyzing sales mix strategies LO P3 Tyler Guitars makes acoustic and electric guitars. It is struggling to determine the profitability of each guitar and deciding a guitar to focus its sales efforts. Tyler currently bperates a single 8-hour shift for 22 days per month. The Tableau Dashboard data from the recent month. Selling Price & Variable Costs per Guitar Acoustic Variable Cost Selling Price 14 0 erences Electric Selling Price Variable Cost Electric Variable Cost: $120 $50 $100 $150 $200 $250 $300 Tableau DA 10-3: Mini-Case, Analyzing sales mix strategies LO P3 Tyler Guitars makes acoustic and electric guitars. It is struggling to determine the profitability of each guitar and deciding on which guitar to focus its sales efforts. Tyler currently operates a single 8-hour shift for 22 days per month. The Tableau Dashboard shows data from the recent month. Selling Price & Variable Costs per Guitar Acoustic Variable Cost Selling Price Electric Variable Cost by Selling Price Electric Selling Price: $300 $0 $50 $100 $150 $200 $250 $300 Machine Hours per Guitar Maximum Guitar Sales per Month 4 hrs. Machine Hours per Guitar Maximum Guitar Sales per Month 150 guitars 125 guitars Electric 3 machine hours 100 guitars 75 guitars 50 guitars 1 hrs. 25 guitars O hrs. O quitars Acoustic Electric Acoustic Electric Machine Hours per Guitar Maximum Guitar Sales per Month 4 hrs. 150 guitars 125 guitars 100 guitars 75 guitars Acoustic 2 machine hours 50 guitars 25 guitars Ohrs. O guitars Acoustic Electric Acoustic Electric Machine Hours per Guitar Maximum Guitar Sales per Month 4 hrs. 150 guitars 125 guitars Acoustic: 131 guitars 100 guitars 75 guitars 50 guitars 25 guitars Ohrs. O guitars Acoustic Electric Acoustic Electric tableau Machine Hours per Guitar 4 hrs. Maximum Guitar Sales per Month 150 guitars 3 hrs. 125 guitars 100 guitars 2 hrs 75 guitars 50 guitars Electric: 65 guitars 25 guitars Ohrs. O guitars Acoustic Electric Acoustic Electric tableau 1. The company is considering adding a second 8-hour shift for 22 days each month, which would increase fixed costs by $9,000. (a) Compute the most profitable sales mix for the company if it adds a second shift. (b) Should the company add the second shift? Acoustic Electric Total (a) Hours dedicated to the production of each product Units produced for the most profitable sales mix (b) Contribution margin per unit Total contribution margin-two shifts Total contribution margin-one shift Incremental revenue - Change in contribution margin Incremental expense - Change in fixed costs Total incremental income Should the company add another shift
