Taking a technology company as an example use appropriate theoretical frameworks to answer the questions below.

1. What drove the company of your choice to go global? In what ways do you think the company is a multinational enterprise? Identify and critically appraise the company's key competitive advantages.

2. Discuss why the firm chose to internationalise to a particular location and the challenges faced by it during geographical expansion.

3. What were the company's entry strategies used in different markets? Compare and contrast the market entry options available to it?

4. In what way do you think the company should rethink its globalisation strategies?