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Task- Select a delivery service provider of choice from which you've purchased a service from in the past, then include the required information according to

Task- Select a delivery service provider of choice from which you've purchased a service from in the past, then include the required information according to the following:

Intro: Provide relevant information regarding the chosen service provider, your experience using the service, include a brief description of the chosen service provider and describe the targeted audience for which it is intended for.

Analysing the two 7Ps marketing strategies:

A). People:

  • Define the term "People" (in marketing aspects) and explain its importance.
  • Evaluate how well the service operation of the chosen service provider applies this strategy of 7Ps (People) to to reach and attract its target consumers.

B). Promotion:

  • Define the term "Promotion" (in marketing aspects) and explain its importance.
  • Evaluate how well the service operation of the chosen service provider applies this strategy of 7Ps (Promotion) to reach and attract its target consumers.

Provide two suggestions regarding the service as the following:

  • Discuss if further development of people or promotion should be made for the service provider and explain your reasons briefly.
  • Outline any potential errors or system failures that may occur and suggest an effective recovery method for the service provider's to alleviate and resolve those service failures.

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