Television and Smartphone Television and smartphones both provide entertainment and allow people to stay connected with the world. However, people are more likely to purchase a smartphone when the price of a television is high since it is a more affordable alternative. As a result, the demand for television is inelastic while the demand for smartphones is elastic. The demand for televisions is inelastic because people are not willing to give up their television even when the price is high. On the other hand, the demand for smartphones is elastic because people are willing to purchase a smartphone instead of a television when the price is high. Apple iPhones are the most common phones people are willing to go the extra mile to purchase the new version in regard to the prices being high