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Thad is worried about the selling price. Rumors are circulating that other retro brands of cycles may be revived. If so , the selling price
Thad is worried about the selling price. Rumors are circulating that other retro brands of cycles may be revived. If so the selling price for the Western Hombre would have to be reduced to $ to compete effectively. In that event, Thad would also reduce fixed expenses to $ by reducing advertising expenses, but he still hopes to sell units per year.
d What would the net operating income be in this situation? Negative amount should be indicated by a minus sign.
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