Thalassines Kataskeves, S.A., of Greece makes marine equipment. The company has been experiencing losses on its bilge pump product line for several years. The most recent quarterly contribution format income statement for the bilge pump product line follows:

Discontinuing the bilge pump product line would not affect sales of other product lines and would have no effect on the company's total general factory overhead or total Purchasing Department expenses.

Thalassines Kataskeves, S.A. Income Statement-Bilge Pump For the Quarter Ended March 31 Sales . .. . . . . . $850,000 Variable expenses: Variable manufacturing expenses . . . . . . i $330,000 Sales commissions. ......... . . 42,000 Shipping. . .. .. . . . . . . . .. . 18,000 Total variable expenses. . . . . . 390.000 Contribution margin. . . . . . . . 460.000 Fixed expenses: Advertising . . ..... . 270,000 Depreciation of equipment (no resale value). . . . . . 80,000 General factory overhead . . . . . . . . . . . . . . 105,000* Salary of product-line manager . . . . 32,000 Insurance on Inventories. . .. ....... 8,000 Purchasing department. . . .... 45,000+ Total fixed expenses . . . . . . . . 540.000 Net operating loss . .... . $ (80,000) "Common costs allocated on the basis of machine-hours. *Common costs allocated on the basis of sales dollars