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That is, Probability (movie is a smash given they predicted success) ( =0.82 ). Probability (movie is a flop given they predicted failure) ( =0.67
That is, Probability (movie is a smash given they predicted success) \( =0.82 \). Probability (movie is a flop given they predicted failure) \( =0.67 \) The firm wants to charge \( \$ 1 \) million for 
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Strategic Management Concepts
Authors: Frank Rothaermel
3rd edition
978-1259420474, 1259420477, 978-1259913747
