The advertisement shown states that the product can provide customers 'less wrinkles in minutes! Although the product may help with wrinkles it is highly unlikely that customers will see an improvement within 'minutes! The ambiguity of the term 'minutes' in this advertisement is intended to give a false impression that a person can have less wrinkles in a very short time frame which is not entirely truthful. The advertisement is unethical because it misleads people into believing that the product is so powerful that it can produce astonishing results in an unreasonable amount of time