The AICPA reading states that: "Accounting practitioners, both internal and external to the organization, can provide critical missing accounting measurements by identifying quantitative measures for sustainability activities that can be linked to strategy and financial measures. This linkage is perhaps the most critical determinant of the long-term effectiveness of sustainability-related activitiesthe so-called "business case for sustainability." After reading Perry's Ice Cream Akron, NY: Case Study in Sustainability

Then consider the following two questions from the point of view ofan external auditor at a public accounting practice:

(1) Using the principles outlined in this week's readings, what are the biggest strength and weakness of this company's sustainability performance? Be specific.

(2) How can the company improve its measurement of this strength and weakness? Please cite and apply any applicable metrics, standards, benchmarks, or examples (e.g., SASB, GRI, industry-specific frameworks, etc.).