The authors Olson, Slater, and Hult assert four unique market strategies a company can take. Which of the following strategies would best fit Southwest Airlines, which strives to lower its costs through standardization and efficient operations? Group of answer choices Prospector Analyzer Low-Cost Defender Differentiated DefenderAccording to the reading "Coming Up Short on Nonfinancial Performance Measurement," the use of a balanced scorecard will resolve the problem of determining which nonfinancial measures to track. Group of answer choices True False