The Balanced Scorecard is a control tool created in the early 1990s and aimed at aligning an organization's performance with its strategic objectives. This tool, widely used in business, government and non-profit organizations, provides an overall view of performance through four main aspects: finance, innovation and learning, internal business, and customers. Likewise, the Balanced Scorecard is used as a methodof controlling project performance.

For this paper, you will apply a Balanced Scorecard approach to theproject plan developed during the Group Activity. Using the four perspectives outlined in the article "Align project management with organizational strategy" apply each perspective the project that was outlined in your group's project plan. You should also download this balanced scorecard for a visual example: Regional Airline Balanced Scorecard (Download the pdf).

• Based on the overall goals of the organization (you are free to make some assumptions given the information you have), as well as those of the project, identify some specific objectives for each of the categories of the Balanced Scorecard (Employee Growth and Learning, Internal Processes, Customer Satisfaction, and Financial.)
• Which are the relationships among the specific objectives of the project identified? (See the Regional Airline Balanced Scorecard SimplifiedStrategy Map)
• Identify the specific performance measures for each area that will illustrate the success of the project
• What are the targets for these performance measureshow will you know when the performance measures have been reached?
• Which specific initiatives and actions, by the organization, will contribute to the attainment of the targets?