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The BEST definition of a data dump in the context of market research is: Group of answer choices Overuse of data, without a compelling story

The BEST definition of a data dump in the context of market research is:
Group of answer choices
Overuse of data, without a compelling story to accompany it
When moving data from survey platform to EXCEL, dumping it onto a spreadsheet
It is best to avoid data in a qualitative research initiative
Putting too many decimals, percentages, numbers into the recommendations section

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