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The board of directors at a large telephone company wants its executives to make the organization more environmentally friendly by encouraging employees to reduce waste

The board of directors at a large telephone company wants its executives to make the organization more environmentally friendly by encouraging employees to reduce waste in the workplace. Government and other stakeholders expect the company to take this action and be publicly successful. Consequently, the chief executive officer wants to significantly reduce paper usage, trash and other waste throughout the company's many wide spread offices. Unfortunately, a survey indicates that employees do not value environmental objectives and do not know how to 'reduce, reuse, recycle'. As the executive responsible for this change, you have been asked to develop a strategy that might bring about meaningful behavioral change towards this environmental goal.

Q1. Diagnose the scenario to present your appropriate set of change management practices you recommend. Each of these scenarios should be based on real events of the case.[10]

Q2. Defend and present the feasibility of each strategy your recommended change management strategy. [10]

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