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The CEO of QANTAS Airways, Alan Joyce, is asking about the difference between the McKinsey 7-S model of organisation effectiveness and the SWOT analysis.

The CEO of QANTAS Airways, Alan Joyce, is asking about the difference between the McKinsey 7-S model of organisation effectiveness and the SWOT analysis. Explain this difference, highlighting some advantages and disadvantages of each model. Provide Alan Joyce with your recommendation on which one to use for QANTAS Airways. Please use paragraphs and headings in your answer Make sure you provide references as appropriate (Harvard)

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