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the choosen industry is the commercial bank of ethiopia Identify and briefly describe four trends in the macro/market environment that will have or recently had

the choosen industry is the commercial bank of ethiopia Identify and briefly describe four trends in the macro/market environment that will have or recently had an influence on the selected industry. For each of the trends you have to:

Briefly explain the trend Describe the impact of the trend on the industry

Highlight the implications that the trend has on the marketers in the chosen industry.

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