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The company I chose is Sephora Create an ethics statement forthe new product. Assuming that you have decided to sell your company's product to a
The company I chose is Sephora
Create an ethics statement forthe new product.
- Assuming that you have decided to sell your company's product to a foreign market, which entry mode would you recommend and why?
- For a global expansion of marketing for your company's product, which product, pricing, distribution, and promotional strategies would you recommend and why?
- Considering the ethical implications of selling your company's product in domestic or foreign markets, write a brief ethics statement that captures how your company's brand and product address environmental sustainability and social justice issues.
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