The company is Nike

The product is a portable blender.

This piece of your project will focus on product concepts. Consider what stage of the PLC you are in. 1. Identify your chosen company and NEW product concept 2. How would you classify your product or service (Le. Convenience, Shopping, Specialty or Unsought}? 3. Provide the rationale for your choice of the above. 4.Describe the type of packaging and labeling you would use. Discuss both persuasive and informational elements you would include in the label. 5. Visit CANVA.com and familiarize yourself with the sites services. Research effective infographics. Provide an example from the internet of an infographic that you think is effective. include a brief rationale