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The company is planning a $ 5 , 5 5 0 advertising campaign next month in either the Medical or Dental market. Marketing studies indicate

The company is planning a $5,550 advertising campaign next month in either the Medical or Dental market. Marketing studies indicate this campaign would increase Medical market sales by $44,400 or Dental market sales by $38,850.
Required:
How much would the company's profits increase (decrease) if it advertised in the Medical market?
How much would the company's profits increase (decrease) if it advertised in the Dental market?
Should the company advertise in the Medical or Dental market?

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