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The cosmetics company Blush has a new competitor, FreshLook. To help retain its market share, Blush releases an ad campaign focusing on the unique features
The cosmetics company Blush has a new competitor, FreshLook. To help retain its market share, Blush releases an ad campaign focusing on the unique features of its products in order to convince consume
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Management
Authors: Robert Kreitner, Charlene Cassidy
12th edition
1111221367, 978-1285225289, 1285225287, 978-1111221362
