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The difference between the marketing concept versus the production concept or the sale concept is in the marketing concept: the customer drives the business strategy.
The difference between the marketing concept versus the production concept or the sale concept is in the marketing concept: the customer drives the business strategy. the market drives the business st
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Supply Chain Focused Manufacturing Planning and Control
Authors: W. C. Benton
1st edition
2901133586714 , 1133586716, 978-1133586715
