The Director of Promotions at Disneyland Paris is looking for a great promotion that will revive the publics interest in this least visited Disneyland park. He believes the right incentives, offered to the right audience, will be the most effective method to boost attendance and improve the profitability of this park; his primary goal is to increase attendance which has been declining attendance for the past 3 years. He has identified two key priorities for this campaign:

Encourage locals to visit Disneyland Paris on a more regular basis.

Expand the list of prospects and encourage marketing managers to provide these prospects with periodic incentives to visit Disneyland Paris.

Which two sales promotion tactics should he choose to reach these objectives?

a. Free Mickey Mouse hat for children under 10

b. Buy Breakfast with Mickey tickets at kiosk at airport

c. 10% rebate on accommodations + food exceeding $1,000

d. One free admission for every three paid admissions

e. Win a trip for 2 adults and 2 children

f. Buy one, get one admission free on Tuesday Thursday

g. First 100 customers in the park get free beignets and lattes