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The disadvantages of global marketing are the lack of fit in local markets. All the following are examples of misfit reasons EXCEPT: A. The symbols
The disadvantages of global marketing are the lack of "fit" in local
markets. All the following are examples of "misfit" reasons EXCEPT:
A. The symbols used do not carry the same meaning across countries
B. The image communicated cannot be identical across countries
C. The product features desired are not the same
D.
None of the above
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Fundamentals Of Futures And Options Markets
Authors: John C. Hull
4th Edition
0130176028, 9780130176028
