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The expectancy disconfirmation model ________. Question content area bottom Part 1 A. deals with the prepurchase phase of consumption B. suggests that if something performs
The expectancy disconfirmation model ________. Question content area bottom Part 1 A. deals with the prepurchase phase of consumption B. suggests that if something performs as expected, negative feelings will be created C. reveals that if a product exceeds expectations, it won't be thought about much D. underscores the importance of managing expectations E. posits that satisfaction is just a reaction to how well a product performs
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