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The external environment is identified by the Opportunities (O) and Threats (T). External Environment: Describe the components of the External Environment for Publix The key

The external environment is identified by the Opportunities (O) and Threats (T).

External Environment:

Describe the components of the External Environment forPublix

The key external forces are divided into five very broad categories.

Economic forces
Social, cultural, demographic, and natural environmental forces
Political, governmental, and legal forces
Technological forces
Competitive forces

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