The Financial Director of your company has recently asked you to attend a conference where a paper on Balanced Scorecards entitled Linking Management Accounting with Strategy was presented. At the next Board meeting of the company you have been asked to: (a) Discuss what the four perspectives of a Balanced Scorecard are, and how they are translated into performance measures and targets. (15 marks) (b) Critically appraise the success of the application of Balanced Scorecards in business organisations and whether they are still as relevant today. (10 marks)